And while there is self-defense weaponry on the market, very few products are practical for integrating into the daily female lifestyle. That’s what inspired one University of Alabama student to create her own company, to better equip women. It’s fashion, with a purpose. Sources: WVTM (Birmingham) – Aug. 14, NBC 13 (Birmingham) – Aug. 14, Fox 6 (Birmingham) – Oct. 2, Crimson White – Nov. 29